Human Resource Management
Practicing our “People First” Strategy

The value of a company is determined by the quality of its employees. At Phoenix, we recognise Human Resource Development as a key area of our core competence and, hence, seek to pursue, nurture and retain talent. We build strong leadership talent pipelines and capability across levels in an environment fostering high performance and engagement across the workforce.

Human Resource is the most vital factor to achieve the goals of any organisation. Being a progressive organisation, we believe in the strength of our most vital asset – our strong workforce. To maintain our competitive edge in a highly dynamic industry, we recognise the importance of having a workforce which is consumer focussed, performance driven and future capable.

We continually strive to attract fresh talent to build a highly skilled and motivated pool of resources. Several initiatives are taken to ensure optimal development and management of human resources by imparting need-based training to employees across categories.

Learning and Development

Training for On Roll Employees

One of the focal points of the human resource policy at The Phoenix Mills Limited is continuous learning. This policy is progressively geared to meet the aspirations of our employees. To enhance efficiency and competence and to motivate our employees, we organise training programmes, which results in effective retention of the employees. In FY2017, training sessions were conducted comprising of 9,812 man hours.

Training for Off Roll Employees

Customer centricity is the core of our Mall business. Outsourced employees at each mall play a pivotal role in delivering superior experience to all our customers. Regular trainings are conducted for Housekeeping, Security, Parking, and Floor Managers at each centre. This is aimed at addressing their need of development and to groom them as per the business requirements. During FY2017 about 2,429 sessions were conducted comprising of 47,508 Training Man-Hours. Internal Trainers are recognized for each month as a part of the Internal Trainer Recognition Policy for conducting training for outsourced staff. The objective is to promote the culture of learning and development and to recognize the performance of internal trainers.

Talent Management

Talent and teamwork fuels our progress. We have created a formidable talent pool and provided them with learning and development opportunities to ensure capability building. We continue to build on our efforts to provide a distinctive experience to our employees. Our focus has been to strengthen an integrated talent management approach. The aim behind this is to acquire, nurture and develop the best talent to prepare employees for leadership roles within the organisation.

Employee Development

An Individual Development Plan is framed for selected employees. This is aimed at giving the internal talent and the hi-potential employees ample opportunities and structure their career path within the organization. This helps in developing employees in specific areas as part of the skill gap analysis. This also helps as a tool for effective succession planning within the organization.

For the efforts in the field of Learning & Development in FY2017, the Company has been awarded the HR & Leadership Award in the category of Learning & Talent Initiative Excellence by World HRD Congress.

The Recruitment Process

Our recruitment process is a detailed and comprehensive process that helps the organization get the right talent for the organization. The process involves various stakeholders at different stages to evaluate various functional and behavioural competencies for any role. Psychometric tests are utilized as a tool to hire right talent. A total of 554 employees were hired during the year across all the businesses. Our total employee count at the end of the year was 1,074.

Employee Well-Being

The health and well-being of our employees is crucial. A series of initiatives have been undertaken to constantly reiterate the importance of health to all our employees. As part of the Health & Wellness campaign, various initiatives such as the Annual Health Check-Up, Health & Wellness emailers and Talk Show by Dietician for all employees was organized. We provide health insurance to all our employees to take care of the unforeseen medical emergencies.

Health & Safety – Our Top-Most Priority

We have developed a corporate risk safety-based Standard Operating Procedure manual. These are to be mandatorily followed by malls and are continuously being reviewed and monitored by the corporate office. We remain committed to zero fatalities to our employees, contractors, shoppers and communities in which we operate. Our goal is to achieve a Health & Safety benchmark in the retail industry.

We have zero tolerance on irregularities and an effective safety program to provide fire safety best practices for the malls. We have dedicated teams assigned at each mall for routine daily, weekly and monthly audits. This is monitored from the corporate office to eliminate fire safety violations.

We have implemented a Fire Life Safety process manual which is applicable to all malls and is reviewed annually. This includes standard processes to be followed at the retailer’s premises, common area, electrical installations, fire-fighting, evacuation, crisis management, basement safety, kitchen safety, surveillance, pest control, preventive maintenance, internal & external audits and incident reporting procedures. We also have strong governance practices in place. We work diligently to ensure compliance with the applicable regulations and standards and stay updated with new regulations and industry best practices.

We have a continuous evaluation process for improvement in all aspects of the fire safety program. We intend to provide a safe environment and eliminate issues pertaining to fire life safety for our customers and the employees. Changes in design, renovation of existing structures and the need to retrofit existing buildings with new fire/life safety equipment are continually under review. Improvement or potential changes are reviewed and the requisite changes are implemented at frequent intervals.